Free Product Feature Request Survey Template
Product Feature Request Survey Template: Build What Users Actually Want
Collect and prioritize feature requests tied to real users — so you build for demand, not noise
Use this free feature request survey to understand what users need, how urgently they need it, and what they're doing instead.
No credit card required
What's in this feature request survey
These questions go beyond "what do you want?" — they capture the why, urgency, and context behind every request.
What feature or improvement would be most valuable to you right now?
Open Text
Captures the request in the user's own words — the raw signal.
What problem would this feature solve for you?
Open Text
The underlying job-to-be-done. Ten different feature requests often solve the same problem.
How are you currently working around this?
Single Choice
• Using another tool for this
• Manual workaround (spreadsheets, etc.)
• I just skip this task entirely
• No workaround — I'm stuck
How often do you need this?
Single Choice
• Every day
• A few times a week
• Weekly
• Monthly
• Rarely, but it's critical when I do
How important is this feature to you continuing to use the product?
Rating Scale
Separates wish-list items from retention-critical requests.
Who should use this feature request survey
Product Managers
Stop relying on the loudest voice in the room. Quantify feature demand across your user base and prioritize with data.
Founders
Know what to build next. Feature request surveys linked to user segments reveal what your best customers actually need.
Customer Success Teams
Aggregate feature requests from customer calls into structured data. Spot patterns that individual conversations miss.
SaaS Companies
Tie feature requests to plan tiers and revenue. A request from 10 enterprise accounts matters more than one from 100 free users.
What feature request surveys reveal
Same Problem, Different Asks
Ten users asking for ten different features are often trying to solve the same underlying problem. The "why" question reveals this.
Loud ≠ Important
The most vocal users aren't always the most valuable. Segment requests by plan tier and revenue to see what actually matters.
Retention Signals
Users who say "no workaround — I'm stuck" with high importance scores are at churn risk. These requests are urgent.
Competitive Gaps
When workarounds involve competitor tools, you've found a feature gap that's actively pushing users toward alternatives.
Quick Wins
High-frequency requests with simple workarounds are often easy to build and immediately impactful. Low effort, high reward.
Segment-Specific Needs
Free users and enterprise users request very different things. Building for the wrong segment wastes months of development.
Frequently Asked Questions
What is a feature request survey?
A feature request survey is a structured way to collect, validate, and prioritize what users want you to build next. Instead of relying on scattered feedback from support tickets and Slack messages, it gives you quantified demand data tied to real users.
How do I prioritize feature requests?
Segment requests by user type (plan tier, company size, usage frequency). A feature requested by 50 enterprise users is very different from one requested by 50 free users. Prioritize by revenue impact and alignment with your product vision.
When should I send a feature request survey?
Send feature request surveys quarterly, before major planning cycles, or when you're deciding between multiple roadmap directions. You can also trigger them after users hit limitations in specific workflows.
Should I let users vote on features?
Voting shows popularity but not importance. A feature request survey goes deeper — it asks why users need it, how often they'd use it, and what they're doing instead. This context is more valuable than a vote count.
How do I avoid building the wrong features?
Segment feature requests by user type. Free users and power users want very different things. Build for the segment that drives your business. A feature request survey linked to user data lets you filter by plan, role, or any attribute.
Is this feature request survey template free?
Yes. Use this product feature request survey template for free on Mapster. No credit card required.
Build what users actually want
Use this free feature request survey to collect structured, prioritized input from the users who matter most.
No credit card required
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