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Product Market Fit

Get Strategies to Improve it

Figure out why you do or don't have PMF

Improve the strength of your product market fit

Track how strong your PMF is over time

Know which customer segments love you, which don't, and why

Your PMF score unlocks your strategies

Let's measure it

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PMF Isn't Binary
It's Different for Every Segment

You might have 60% PMF with one segment and 15% with another. You just haven't measured it yet.

1,000ResponsesAvg PMF: 42"Looks healthy"200300500Free Plan UsersPMF 785% of revenue · "Love it! More templates please"Pro Plan UsersPMF 5515% of revenue"Missing integrations we need"Enterprise Plan UsersPMF 1280% of revenue"Support is too slow for what we pay"⚠ SEGMENTATION identified three completely different problems

Measure PMF by User Segment

With Mapster you can survey your customers and segment by plan type, geography, usage frequency, company size, or any custom attribute

See PMF scores per segment and identify which cohorts have strong PMF

Understand what they value through qualitative feedback on features, pain points, and alternatives

Start collecting feedback in minutes

Analyze like a Pro

See Feedback on World Map

Your US customers love you. Your EU customers are frustrated. You'd never know from an average. Map feedback by region to spot geographic patterns instantly.

Customer feedback mapped on a world map by region

Analyze like a Pro

See Word Cloud from Open-Ended Feedback

See what each segment is actually saying. One word cloud per segment - so you know what matters to who.

  • Auto-generated from survey responses
  • Filter by segment to see different priorities
  • Spot patterns without reading every response
Word cloud showing customer feedback themes by segment

Build like a Pro

Surveys that look like your product

Match your surveys to your product. Custom colors, logo, and styling — so feedback collection feels native, not third-party.

Custom branded feedback survey with your own colors and logo
Start measuring your Product Market Fit

Improve Product Market Fit Faster with User Feedback

Join hundreds of startups that are using user feedback to achieve Product Market Fit faster.

  • Guided Setup

  • 7 days to first strategy

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