Free website feedback tool

Website Surveys For Customer Feedback

Add a feedback survey to your website with one script tag

See where customers come from, what pages they were on, and what they said.

Get Started - It's Free

No credit card required

Website survey widget preview

Modern analytics, not clunky dashboards

Aggregated Analytics|Geo Analytics|Individual Responses
Mapster website survey analytics dashboard showing responses, geo analytics, and segmentation

Website surveys that match your brand

Survey logo

Explore Question Types

This is a demo survey showing a few question types available in Mapster. Click through to see how each one looks and works.

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Add website surveys in under 10 minutes

One script tag on your site. No backend. Launch and update surveys from the dashboard.

01

Paste one script tag

Add the Mapster snippet to your site's <head> or load it via a tag manager - the same way you install Google Analytics or Hotjar.

02

Target by page and behavior

Choose which pages show the survey, and when: after a scroll depth, time on page, exit intent, or a click on any element. No code deploys needed.

03

See feedback by visitor source

Every response includes the page URL, referrer, traffic source, and geo location. See what organic visitors say vs. paid ad visitors - not one blended average.

Why add surveys to your website?

Your visitors already have opinions. Give them a way to share them before they leave.

Without website surveys

Visitors leave without a word

No idea why pages underperform

Guessing what content to improve

Analytics tell you what, not why

With website surveys

Capture feedback on any page

Know why visitors bounce or convert

Prioritize changes based on real feedback

See feedback by location and source

Know which visitor gave
what feedback

1,000ResponsesAvg Score: 42"Looks healthy"200300500Organic VisitorsScore 78Found what they needed"Great resource"Social VisitorsScore 55Browsing casually"Not sure what this does"Paid Ad VisitorsScore 12High spend, low satisfaction"Not what ad promised"SEGMENTATION identifiedthree completely different problems

Trusted by over 100+ Startups worldwide

100+Users
400+Surveys Created
11k+Responses Captured

What website surveys tell you

A website feedback survey answers the questions your analytics can't - why visitors behave the way they do.

Page-level targeting

Show different surveys on your pricing page, homepage, and blog. Ask the question that matters most on each page - not one generic question across every URL.

Traffic source attribution

See if visitors from paid ads, organic search, and social give different feedback. Know which channels bring visitors who actually find what they're looking for.

Geo analytics

Map responses by country and region. If your EU visitors are frustrated and your US visitors are satisfied, that's a localization issue - not a product issue.

Exit intent surveys

Catch feedback from visitors who are about to leave. Find out why they didn't convert while they still remember - before they're gone for good.

Scroll-triggered surveys

Wait until a visitor has read 60% of a page before asking for feedback. Only engaged readers answer - so responses are more considered and useful.

Individual response view

See every response alongside the page URL, referrer, country, and browser. Spot patterns that aggregated scores hide - like one page driving all the negative feedback.

Types of website feedback surveys

Different pages need different questions. Here are the most effective website survey formats and when to use them.

Feedback widget

Always-on

"How would you rate your experience on this page?"

Collect passive feedback on any page without interrupting visitors. Best for high-traffic pages where you want continuous signal.

Exit intent survey

On exit

"What stopped you from signing up today?"

Your last chance to understand why a visitor is leaving without converting. Show when the cursor moves toward the browser tab.

Post-scroll survey

After 60% scroll

"Did this page answer your question?"

Only ask engaged readers. Filters out visitors who bounced immediately - the people who answer have actually read your content.

NPS survey

After sign-up or key action

"How likely are you to recommend us to a friend?"

Track loyalty from your website visitors. Run on post-sign-up confirmation pages or after a free trial starts.

CSAT survey

After support or docs

"How satisfied were you with this page?"

Measure satisfaction with specific content - support docs, onboarding guides, or help articles. Find what needs rewriting.

PMF survey

After first use

"How disappointed would you be if you could no longer use this product?"

Run the Sean Ellis PMF test on your visitors. Benchmark whether your site's messaging attracts the right people.

Website surveys. Free to start.

Add website surveys for free. Upgrade for advanced segmentation, branding, and integrations - all for $19/month.

Free plan

$0

forever · no credit card

  • Website survey widget
  • Unlimited responses
  • Page targeting
  • Geo analytics
  • Traffic source data
Start Free
Pro · $19/mo

$19

per month · or $8/mo billed annually

  • Everything in Free
  • Advanced segmentation filters
  • Custom branding (colors + logo)
  • Slack & Zapier integrations
  • Priority support
Get Started
Get started today

Website feedback surveys that tell you not just what was said, but who said it

Add surveys to any page. See feedback by traffic source, location, and visitor behavior.

Start Free

No credit card required

Best pages to add a website survey

Not all pages are equal. Start where feedback has the highest value.

Pricing page

"What's stopping you from signing up?"

Highest-intent visitors. One honest answer here is worth 100 analytics sessions.

Homepage

"What brought you here today?"

Understand what first-time visitors are actually looking for - often different from what you assume.

Landing pages

"Did this page answer your question?"

Find out why paid traffic bounces before you spend more on ads.

Blog posts

"Was this article helpful?"

Qualify content quality and find topics readers want next.

Exit pages

"What made you decide to leave?"

Trigger on exit intent to catch feedback from visitors who didn't convert.

Docs & support pages

"Did this answer your question?"

Reduce support tickets by identifying where your docs fall short.

Frequently Asked Questions

What is a website survey?+

A website survey is a feedback widget embedded on your site that collects visitor opinions in real time - while they're on a page, not days later via email. Visitors respond in the moment, making answers more accurate and actionable.

How do I add a survey to my website?+

Paste one JavaScript snippet into your site's <head> tag or load it via a tag manager - the same way you add Google Analytics. Once installed, create and launch surveys from the Mapster dashboard without touching your code again.

Which pages should I survey first?+

Start with your pricing page. It has the highest-intent visitors and the most valuable feedback. Then add to your homepage ("What brought you here?") and your top landing pages ("Did this answer your question?").

How many questions should a website survey have?+

One to three questions maximum. Website visitors aren't invested in long surveys. One specific question per page gets 3-5x more completions than multi-question forms.

What triggers can I use?+

Scroll depth, time on page, exit intent, click on element, and custom JavaScript triggers. You can combine triggers - for example, 60% scroll depth AND exit intent - to target engaged visitors who are about to leave.

Are website surveys free?+

Yes. Mapster's free plan includes website surveys, unlimited responses, and geo analytics. No credit card required.