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MRR Calculator

Calculate your Monthly Recurring Revenue (MRR) and Annual Recurring Revenue (ARR) by pricing plan. Add as many plans as you need.

Plan Name
Monthly Price
Customers
MRR
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Enter pricing and customer counts above to calculate your MRR

SaaS MRR Milestones

$1K MRR
$12K ARR
First traction. Proves someone will pay. Usually 5–15 customers.
$10K MRR
$120K ARR
PMF signal starting. Enough customers to see patterns. ~50–100 customers.
$50K MRR
$600K ARR
Scaling readiness. Time to invest in repeatable sales and marketing.
$83K MRR
$1M ARR
Series A benchmark. Many VCs use $1M ARR as minimum for a conversation.
$833K MRR
$10M ARR
Series B territory. Proven go-to-market, expanding team, category leadership.

What is MRR?

Monthly Recurring Revenue (MRR) is the normalized monthly revenue from all active subscriptions. It is the primary metric for measuring SaaS business health because it shows predictable, recurring revenue - not one-time spikes from new customers or annual payments.

For annual subscriptions, recognize MRR monthly: a $1,200/year contract = $100 MRR, not $1,200 in the month it was signed. This keeps your MRR comparable month-over-month and prevents it from spiking in renewal months.

MRR Formula

MRR = Σ (Monthly Price × Customers) per plan

ARR = MRR × 12

Counts as MRR

Active subscriptions at monthly price

Annual contracts recognized monthly (÷12)

Seat expansions on existing accounts

Plan upgrades from existing customers

Does NOT count as MRR

One-time setup or onboarding fees

Professional services revenue

Free trial users

Paused or suspended subscriptions

Frequently Asked Questions

What is the difference between MRR and ARR?

MRR (Monthly Recurring Revenue) is the normalized monthly subscription revenue. ARR = MRR × 12. Early-stage companies track MRR because it shows momentum month-over-month. Later-stage companies often report ARR because enterprise contracts are annual. They represent the same business - just viewed at different time horizons.

How do I calculate MRR from annual plans?

Divide the annual contract value by 12. A $1,200/year plan = $100 MRR. Never count the full annual payment in the month it was signed - that creates artificial spikes and makes month-over-month comparisons misleading.

What are the components of MRR growth?

Net New MRR = New MRR (new customers) + Expansion MRR (upgrades, seat additions) − Churned MRR (cancellations) − Contraction MRR (downgrades). Tracking these separately tells you where growth is coming from and where it's being lost.

What is Net Revenue Retention (NRR) and how does it relate to MRR?

NRR measures how much revenue your existing customer base generates over time relative to the previous period. NRR above 100% means existing customers pay you more over time - expansion MRR exceeds churned + contraction MRR. Companies with NRR above 120% can grow even without acquiring new customers.

What MRR do I need to raise a Series A?

$1M ARR ($83K MRR) is a common informal benchmark, but many Series A rounds happen between $500K–$2M ARR. What matters as much as the number: growth rate (investors want 2–3x year-over-year), churn (below 2% monthly), and unit economics (LTV:CAC above 3:1).

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