Multiple Ways to Ask your Users
Choose from popup triggers, sticky buttons, direct links, or manual code triggers
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Free to try âĸ Setup in 5 mins
Turn Survey Data into PMF Intelligence
Get contextual insights that reveal which segments have reached product-market fit and who needs help
đ Calculate Your PMF Score Instantly
Get your official PMF score using the Sean Ellis methodology. Track progress from disappointing to delighted customers across segments.
- Instant PMF score calculation (40%+ = PMF achieved)
- Break down PMF scores by user segments & cohorts
- Month-over-month PMF improvement tracking
đ Geographic PMF Intelligence
Discover which regions have achieved PMF and identify your champion markets. Visualize PMF scores across countries and segments.
- PMF heatmaps show which regions have 40%+ "very disappointed" scores
- Identify your champion segments by country and plan expansion strategy
- Compare PMF performance across different markets and user types
- Find regions where you haven't reached PMF yet and need focus
The only PMF measurement tool that shows you geographic distribution of your champion segments. Optimize expansion decisions with location intelligence!
đ Deep-Dive PMF Analysis & Export
Export detailed PMF data with user attributes for strategic decision making.
- Analyze individual responses to understand PMF drivers
- Export PMF data with custom user attributes for further analysis
- Filter responses by PMF score ranges and user segments
Get Your PMF Score in Minutes
Companies like Superhuman and Slack used systematic PMF measurement to identify their champion segments. Now you can too - with geographic intelligence to guide your expansion strategy.
Free to try âĸ Instant PMF calculation âĸ Setup in 5 mins
Simple pricing
Start free, upgrade when you need more responses
Free
100 survey responses / month
All survey templates
Custom branding
User Segmentation & Custom User Data
Analytics Dashboards
Geo Analytics Dashboard
CSV Export
Email + chat support
Premium
1000 survey responses / month
All survey templates
Custom branding
User Segmentation & Custom User Data
Analytics Dashboards
Geo Analytics Dashboard
CSV Export
Email + chat support
Pro
5000 survey responses / month
All survey templates
Custom branding
User Segmentation & Custom User Data
Analytics Dashboards
Geo Analytics Dashboard
CSV Export
Email + chat support
Run your first Product Market Fit survey campaign today
Start Measuring PMFNo credit card required âĸ 5-minute setup
Product-Market Fit Measurement FAQ
Everything you need to know about measuring PMF with the Sean Ellis methodology
The Sean Ellis test asks: 'How disappointed would you be if you could no longer use this product?' If 40%+ answer 'very disappointed,' you have product-market fit. This metric was validated by analyzing hundreds of successful startups like Superhuman, Slack, and Dropbox before they scaled.
You'll get your initial PMF score after just 30-50 survey responses. Most businesses see meaningful PMF insights within 24-48 hours of launching their first survey. The more responses you collect, the more accurate your segmentation becomes.
Geographic PMF analysis shows you which regions have achieved product-market fit and which haven't. This helps you prioritize expansion markets, identify champion segments by location, and avoid wasting resources in markets that aren't ready for your product yet.
Most analytics tools show you WHAT users do, but not WHY they'd be disappointed to lose your product. Mapster combines the proven Sean Ellis methodology with geographic intelligence, user segmentation, and real-time PMF tracking - something no other tool offers.
Yes! Connect custom user data (tenure, plan type, usage level, company size, industry, etc.) with survey responses. See which segments have achieved PMF and which need attention. For example: 'Power users in North America: 65% PMF, Free users in Europe: 25% PMF.'
Add one line of code to your website or app. Choose from our PMF survey templates (Sean Ellis test, Jobs-to-be-Done, competitive analysis, etc.) or create custom questions. No technical knowledge required - setup takes 5 minutes.
Target users after they've had meaningful product experience: post-onboarding (7-14 days), after key feature adoption, at renewal moments, or after support interactions. Avoid surveying brand new users who haven't experienced your value yet.
Don't panic! Most products start below 40%. Use the geographic and segment analysis to identify your champion users, understand what they love, and focus on replicating that experience for other segments. Track improvement month-over-month as you iterate.
Start free with 100 survey responses per month. Upgrade to Premium ($19/month) for 1000 responses or Pro ($29/month) for 5000 responses when you need more data for accurate PMF scoring.
Ready to Measure Your PMF?
Join companies like Superhuman and Slack who used systematic PMF measurement to achieve product-market fit before scaling.
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